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Organic Trade Association
Organic Trade Association (OTA) is a membership-based business association that focuses on the organic business community in North America.

    PO Box 547
    Greenfield, MA 01302
    413-774-7511
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Marketing and Sales

All indications show significant, consistent growth in the organic market. According to OTA's 2006 Manufacturer Survey, organic food markets grew 15% to 21 % annually between 1997 and 2005, and, overall, in 2005, the organic industry grew 17%, reaching $14.6 billion in consumer sales. With organic products having market penetration of 2.48% in 2005, demand for organic products expanding, and these products increasingly being sold in mainstream retail establishments, OTA's survey suggests plenty of room for continued growth in the industry.

The resources in this section will provide you with additional, detailed marketing data and tips, market trends, organic price indices, domestic and international marketing opportunities, and much more.

General Information and Data  |  Domestic  |  International

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